The move towards 'responsible consumerism', with supermarkets now
stocking a wide range of fair trade products is leading to a new form of
tourism. Supermarket shoppers are more and more aware of where goods
come from and the conditions they are produced under. Similarly,
consumers are looking for holidays that do not have damaging effects on
developing countries.
http://www.britishcouncil.org/professionals-specialisms-ethical-tourism-1.htm
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